[Flux&Flow] Unlocking Creativity with Systems Thinking


Flux & Flow

Issue #22

“Once we see a system, we can change it. “ - Seth Godin

Does structuring your creative process feel like putting your creativity in a box?

Many creatives I work with hesitate to embrace systems thinking because they worry it will restrict their spontaneity. But in reality, well-designed systems don’t limit creativity—they amplify it by freeing up mental space, reducing decision fatigue, and helping you focus on what truly matters.

This week, we’re diving into how systems thinking can transform your creative practice.

The resources below will introduce you to practical ways to integrate systems thinking into your workflow—without feeling rigid or constrained.


Flow Forward: Key Resources for Creative Growth

Systems Thinking for Creatives: An Introduction

This article breaks down how systems naturally exist in your creative process, how to recognize them, and how to design them intentionally to enhance creativity rather than restrict it.

Unlock the Power of Systems Thinking: 3 Mindsets to Reframe Any Challenge

How do you approach creative challenges when the solution isn’t obvious?

This video explores systems thinking as a human-centered approach to solving complex problems, emphasizing how reframing questions can unlock new insights and possibilities.

By applying three key mindsets and tools, you’ll learn how to see the bigger picture, expand your creative problem-solving toolkit, and design solutions that evolve over time.

Thinking in Systems: A Primer by Donella H. Meadows

Donella Meadows makes complex ideas accessible, demonstrating how systems shape everything from our daily habits to global challenges. Whether you’re designing your own creative process or tackling larger challenges, this book provides a foundational framework to help you think more effectively.


Three Simple Ways to Apply Systems Thinking Today:

  1. Map a Micro-System: Pick a small part of your creative workflow (e.g., how you capture ideas or start projects) and sketch out the key elements, connections, and purpose. Does the system support or hinder your creativity?
  2. Experiment with One Small Adjustment: Change one element in your creative system—maybe where you store inspiration, how you structure your work sessions, or when you reflect on progress—and observe the impact.
  3. Apply Systems Thinking to a Current Challenge: The next time you feel stuck, take a step back and ask: What are the elements at play? How do they connect? Is there a hidden pattern shaping this challenge?

Systems already shape your creative work—whether you design them intentionally or not.

By recognizing and refining these systems, you can reduce friction, enhance creativity, and build a workflow that supports your best work.

What’s one system in your creative process that you could refine or rethink? Hit reply and share your thoughts—I’d love to hear how systems thinking shows up in your work!

Until next time—keep designing systems that support your creativity, not stifle it.

– Jeff


Found this helpful?

Forward this to a fellow creative who could use a fresh perspective on systems thinking. Small shifts in how we structure our work can make a huge difference!

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Flux and Flow by Jeff Tyack

Create systems that help you navigate change with confidence and sustainable momentum.

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